Our community bank is 110 years old, so there’s a lot to consider. Engine helped us get to the very heart of the brand then expressed it with an exciting new look and feel that resonated with our audience and is helping us grow our business.
The whole branding adventure will always stand as one of the most satisfying and rewarding professional experiences of my life. Everyone got excited about our new brand, and understood why it was the perfect positioning for us – aspirational but also achievable. It ain’t easy to create that kind of magic, let alone convey it to every stakeholder in the room.
Engine is smart, experienced and fun. They make a difference. Call them now.