Engine listened, learned, strategized, acted, and made us look great.
Engine crafted a logo that more appropriately matched our vibe, and in the process actually helped us discover nuances of our company culture that we’ve embraced and celebrated ever since. Those distinctions helped us make decisions regarding marketing and partnerships, and we’ve since held tight to our exact place in the market versus our competitors. Eschelon received more than a new logo for sure! The whole process helped clarify our course for many years to come.
Our community bank is 110 years old, so there’s a lot to consider. Engine helped us get to the very heart of the brand then expressed it with an exciting new look and feel that resonated with our audience and is helping us grow our business.