Averett University School of Nursing
Launching A New Degree Program
Jumping up and standing out
On this page you’ll find examples of what we do and how we do it as a branding agency in Raleigh, Durham and Chapel Hill. We dug into, pulled apart, and obsessed over each and every case to get to the very core of what made that brand tick. The results show the benefits of this approach.
Welcome to our world. Have a look around. Get comfortable; you may be here a while.
Launching A New Degree Program
Jumping up and standing out
Respecting Tradition
Bringing A Beloved Icon into a New Era
Defining a Long-Term Relationship
Duke and Durham are joined at the hip: They should look it
Merging Two Great Associations
Finding The Best of Two Worlds
Preparing a family business for the future
An innovative and daring mother-and-daughter-led financial advisory firm needed to break out of the mold
Finding the genius in the details
The original name was confusing, bland and forgettable. The company and product behind it was anything but.
Redefining retirement
Fascinating, accomplished, vibrant people live at The Forest at Duke. Too bad the brand didn't reflect that.
Cleaning up an aging brand
We gave everything a good scrub and made it fresh and new.
Making an entire county stand out
How many firms could pull something like this off? We love Durham.
Avoiding apples, school houses and books
Making a school system as vibrant as the kids it serves.
Standing out in a crowded marketplace
Coldwell Banker Advantage is the largest CB franchise in North Carolina. They wanted to act like it.
Bringing a revered institution up to date with itself
Durham Tech had grown and improved. Its branding had not.
Making a client all sparkly
The jewelry is elegant, refined, and beautifully designed. OK. So make a brand to match.
Getting kids fed and keeping everyone happy
Who are you talking to when you're selling cafeteria software? Lunch ladies, that's who.
Getting clear on what a company does
Kadro does four things really well. So what is it they do?
Refreshing a 110-year-old institution
Pride, tradition, legacy and accomplishment all come together in a new brand for a very old bank.
Electrifying a new brand
They simply wanted a new logo, not a new name or a new brand. We gave them all three.
Inviting listeners to a world of experiences and wonder
WUNC is more than just another NPR station: it's a wide open window on the whole world.
Finding the sweet spot of a brand
Even if the product tastes great, people need to know what it is.
Well THAT was fun.